FAQs

HBH SkinCare - Franchises...The right way!

Initial investment typically is $150k - $200k including the franchise fee, regulatory licensing, MD approval fees, equipment, inventory, supplies, training, some facility improvements, and advertising/marketing campaign

Franchisees can explore SBA loans, traditional bank loans, and franchise lending institutions.

Although we do not require prior experience, as we provide comprehensive training. However, an understanding of the beauty, wellness, or healthcare industry can be beneficial.

Unlike most other franchisors, our typical ongoing fees include: 

Royalty fees (0% of revenue) 

Marketing fees (included in initial investment for first 18 months; thereafter a fixed monthly fee of $1,500) 

Software and technology fees: $0

We provide: 

Initial training on treatments, business operations, and sales 

Ongoing support with marketing, hiring, and compliance 

Equipment and product guidance for maintaining high service standards

The process generally takes 2 to 6 months, including securing financing, selecting a location, building out the space, training, and obtaining necessary licenses.

Requirements vary by state but often include: 

Business license

Esthetician or medical director requirements (depending on services offered) 

Health and safety regulations compliance

Insurance (liability, workers’ comp, malpractice if applicable)

HBH includes the business license, regulatory license and MD approval requirement as part of the franchise package.


Profitability depends on factors like location, service pricing, operational efficiency, and customer demand. Many successful franchises see profit margins of 15%–30% after expenses.

Several financial projections are listed in our FDD (Franchise Disclosure Documents). This gives better insight to profitability

Ideal locations include high-income neighborhoods, shopping centers, medical office buildings, and areas with high foot traffic. We provide demographics data to insure adequate demand for treatments in franchisee area of operations.

HBH's current offering includes three territories on Oʻahu (which together cover the entire island) and one territory on Maui. Each territory is defined in the Franchise Agreement and supported by detailed maps.

Although it is possible, to allow semi-absentee ownership, however, we recommend active involvement in marketing, operations, and quality control to ensure success.

Differentiation can come from: 

• Offering innovative treatments (e.g., HIFU, non-invasive skin tightening) 

• Providing a luxury experience at a lower price point

• Strong branding and exceptional customer service

Common treatments include: 

HIFU (High-Intensity Focused Ultrasound)

Microneedling and RF skin tightening

Hydrafacials

With HBH SkinCare, we provide and implement a detailed and effective marketing campaign based upon treatment results and competitive rates. 

Marketing venues include: 

Online advertising

• Yelp listings and advertising

• Social media and influencer partnerships

• Loyalty programs and membership models

• Local advertising and community events

• Referral incentives and exclusive promotions

Common challenges include: 

Contracting with and retaining skilled estheticians 

Managing customer expectations

Building brand awareness in a competitive market

Navigating state-specific licensing and regulations


However, since HBH has over 8 years of experience, the franchise owners receive significant support in all aspects of the business.

Consider factors like cost, competition, personal interest, HBH support, and potential ROI. Reviewing the Franchise Disclosure Document (FDD).

Let's Talk Business

Interested in owning a Halé Beauty Hawaii SkinCare franchise or have questions about the business model, investment, or operations? 

We’re here to provide the details you need. We have prepared a questionnaire/application to help you and our team determine if HBH is the right fit. Once we receive your application, we will contact you and set-up a Zoom session if warranted. The following step is for your to receive our very detailed Franchise Disclosure Document for review. Click here to access the Application/Questionnaire form